I asked my YA librarian what youtube channels her teens were into and she recommended Zoella. Zoella’s youtube page currently has over 11 million! subscribers, and her videos have 861,955,106 views! Her real name is Zoe Elizabeth Sugg, she’s 26 years old and lives in the UK. Her videos are mostly about style and fashion and “hauls” where she shows off her favorite products. There is a second youtube channel MoreZoella (4.4 million subscribers!) which she describes as “general life-ness” like how to make pancakes, how to throw the perfect picnic, etc.. Lots of DIY projects and day in the life videos. It doesn’t stop there, on Zoella’s website she also blogs about food, interior design, travel, and photography. She also has a line of beauty products called Zoella Beauty.
Her popularity on social media led to a book deal and her first novel, Girl Online, was published in 2014 and the sequel Girl Online: On Tour in 2015. Her third book, Girl Online: Going Solo is set to be released this year.
Her little brother, Joe Sugg, is also a famous teen youtuber known as ThatcherJoe.